Marketing Roadmap Consulting

Your 90-Day Plan to Grow with Clarity

One Clear Plan. Aligned to Results. Built to Focus Your Team.

WHAT'S A ROADMAP?
WHO THIS IS FOR
WHY PROSPELLE?
HOW IT WORKS

Marketing Isn’t About Doing More — It’s About Doing the Right Things in the Right Order

If your team is busy but not gaining traction, the problem isn’t effort — it’s focus.

Too many businesses run marketing like a series of disconnected tasks. Posts here. Ads there. A new funnel this week. A podcast next. It’s not strategy — it’s motion.

A custom Marketing Roadmap solves that. It gives your business a clear, strategic plan aligned to growth — not guesswork.

What’s a Marketing Roadmap?

It’s a 90-day (or 6-month) strategic plan designed to:

- Align your marketing efforts to business goals

- Focus your team on what moves the needle

- Sequence the right projects in the right order

- Eliminate distraction, waste, and misaligned campaigns

You’ll leave with a clear, prioritized action plan and a system to guide execution.

What You Get

1.

Full Business & Marketing Discovery

Deep dive into your goals, offers, positioning, audience, and data — the foundation for a strategy that fits your business, not a generic template.

2.

Marketing Landscape Audit

A full review of your current efforts: channels, messaging, campaigns, team structure, and performance metrics to identify what's working — and what's not.

3.

Strategic Roadmap Development

A 90-day (or 6-month) plan with clearly defined priorities, initiatives, and KPIs — designed to move the needle and eliminate wasted effort.

4.

Tactical Project Sequencing

Phase-by-phase breakdown of what to do when, visually structured to align execution with strategic intent and available resources.

5.

Execution & Ownership Framework

Clear guidance on internal vs. outsourced responsibilities, with defined roles, accountability, and workflow to keep momentum.

6.

1:1 Roadmap Walkthrough

Live review and Q&A to ensure clarity, answer questions, and support confident decision-making as you roll out the plan.

This is not a generic PDF. It’s a hands-on, strategic review tailored to your business.

Who This Is For

You’ll get the most from a roadmap if you:

- Have a team (in-house or outsourced) but no clear strategy

- Are about to launch a new initiative or quarter

- Want to reboot or realign your marketing around revenue goals

- Are tired of wasting time and money on unproven tactics

Best for growth-stage businesses doing $500K–$15M in annual revenue.

Why Prospelle?

As a strategic marketing partner and fractional CMO, I don’t just drop templates or vague advice — I give you tailored direction that drives growth.

I’ve helped businesses across SaaS, B2B services, agencies, and e-commerce cut through the fog and lead their teams with confidence.

No filler, no fluff

10+ years in high-growth marketing strategy and execution

Roadmaps built for real-world teams and timelines

How It Works

1.

Kickoff Discovery Call

We dig into your goals, team, data, and challenges

2.

Research & Planning

I review your existing assets, analytics, and performance

3.

Roadmap Delivery

You receive your strategic marketing roadmap in 7–10 business days

4.

Walkthrough Call

We review the plan together and finalize owner alignment

IS Your Business A Good Fit?

Let's See If We're a Good Fit

I’ll review your business and respond within 24 hours.

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Common Questions
What is Prospelle?

Prospelle is a strategic consultancy led by me — a fractional marketing director. I help growing businesses get clarity, build marketing plans that work, and lead their teams to results.
Who do you work with?

I work with founders, leadership teams, and businesses that need senior-level marketing direction — without hiring a full-time CMO. Whether you’re early-stage or scaling, I help you move with confidence.
Do you help with execution?

Yes. While strategy is my core focus, I can help execute directly or lead your team, vendors, or freelancers through implementation — depending on your needs and bandwidth.
How much does it cost?

Strategy intensives start at $3,500. Ongoing fractional leadership begins at $5,000/month. Every engagement is customized — let's talk and see what fits best.
What makes Prospelle different?

I’m not an agency and I’m not selling services. I offer direct strategic guidance, honest feedback, and hands-on support. You get clarity, focus, and leadership — not fluff or upsells.
What’s a fractional CMO?

A fractional CMO is a part-time chief marketing officer — someone who provides senior-level marketing leadership without the full-time cost. They guide strategy, oversee execution, and help teams grow effectively.
Why is Prospelle different than most fractional CMOs?

Most fractional CMOs focus on meetings and planning. I stay hands-on — offering both strategy and executional guidance. I limit clients, never work with your competitors, and lead with values, not volume.
Only 2 Spots Left Until September 2025!
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